Vibe With Stalin” (or more commonly #VibeWithMKS) is a recent youth outreach program and digital talk series launched by Tamil Nadu Chief Minister M.K. Stalin and his political party, the DMK. The initiative aims to connect with younger and first-time voters, particularly ahead of the 2026 Tamil Nadu Assembly elections.
Program Details
- Format: The initiative features one-on-one interactions and a digital talk series with the Chief Minister.
- Focus: The discussions center on various topics relevant to youth, including sports, personal stories, aspirations, and governance.
- Key Messages: During one episode focused on sports, Stalin urged youngsters to balance technology use (like mobile phones) with physical activity and sports. He emphasized perseverance and discipline, using his own political journey as an example of overcoming defeat.
- Target Audience: The campaign is specifically designed to resonate with Gen Z voters and counter the growing appeal of rival parties, such as actor Vijay’s TVK, among young people.
- Platform: Content from the interactions, including a promotional video, has been widely shared on social media platforms like Instagram and X (formerly Twitter) using the hashtag #VibeWithMKS.